Esports is the fastest-growing entertainment industry in the world with more than 3 billion players globally and an international fan base. With annual revenue of over $1B and growing, competition is fierce to become the center for global esport events. Can Colorado attract the "Super Bowl" of esports, build the next arena, or launch the next league? Colorado leaders say "Game On!" and explain how the state is getting ready to become the #1 hub in the world for esports. Directed by Rob Simon of BurstMarketing and produced by Advanced Industries and the Colorado Office of Film, Television, and Media.